Warhol Foundation

Digital

Identity

Motion

A new digital identity & design system for the king of pop (art)’s foundation, the Andy Warhol Foundation for the Visual Arts. This was an opportunity to explore innovative solutions for challenges, such as creating a system for online cataloguing and viewing of pieces, establishing an identity that stays true to the artist’s work, and how to stay consistent with the goals of in the artist’s & foundation’s legacy in the digital age.